So it grows is a so-called high artisanal cosmetics brand created in August 2013 by Gaëlle Pechot, trained in herbalism. The seven products in the range are baumes formulated in an artisanal way in the Jura, from elixirs of flowers which aim to promote overall well-being. The flowers used for the treatment are cultivated in accordance with the lunar phases by the founder or by partner farmers. The balms contain 100% of active ingredients to guarantee better efficiency. Each of the products is based on a formulation composed of sunflower and hemp oil, beeswax and propolis, to which are added floral elixirs and extracts such as dandelion, lavender, calendula or even peppermint. The entire range is Nature & Progrès certified.